Sendio makes it incredibly easy to find thousands of relevant leads for my outreach in just a few minutes, sometimes even seconds. I can create a campaign and let it run for months. That's why I use Sendio almost every day.
Every lead, scored against your ICP.
Job changes, funding rounds, hiring spikes, competitor moves. Sendio catches each one the moment it fires and floats the hottest leads to the top of your queue every morning.
What each signal type means for your pipeline.
Every signal Sendio monitors is a door opening. Here is what each category tells you, and why it matters.
Job Changes
New leaders in their first 90 days are most receptive. Sendio detects how long someone has been in their current role and surfaces fresh starters automatically.
- Recently started current role (within 30, 60, or 90 days)
- Senior title combined with recent role start = high-priority signal
- New leaders in their first 90 days are most receptive
Hiring Activity
When a lead posts about open roles, hiring, or team expansion, they're signaling investment. Sendio reads the lead's own posts to catch this in real time.
- Lead is posting about open roles at their company
- Lead's content mentions hiring, recruiting, or team expansion
- Detection works in English and Portuguese
Competitor Engagement
When someone engages with your competitor's content, they're actively evaluating that space. You should be in the conversation before they make a decision.
- Liked or shared competitor content
- Commented on competitor posts
- Reshared competitor content
LinkedIn Activity
Activity on LinkedIn reveals intent. What a lead posts about and which conversations they join tells you what's top of mind for them.
- Posts mentioning your ICP keywords
- Hashtags matching your target topics
- Comments on industry conversations
Marcus ReidVP Sales · Acme Corp- New in role (28 days)
- Engaged competitor post
- ICP match
Sarah KimHead of RevOps · Goji- Posted about hiring SDRs
- ICP keyword match (#salesautomation)
Bruno AlvesLuminary SaaS- Commented on competitor's content
- ICP match
How Sendio scores every account.
Not all signals are equal. A funding round today matters more than a job change from last month. Three overlapping signals matter more than one. Sendio's scoring model weighs every variable to produce a single number you can trust.
Every morning, your reps see a ranked list. The hottest accounts are at the top. No analysis required.
- 1Signal recency
Recent activity outweighs old activity in the score.
- 2Signal volume
Each additional overlapping signal on the same account multiplies the base score.
- 3ICP match
Accounts that match your ICP criteria get a boost. Off-target signals don't clutter your queue.
Sales teams love Sendio.
I've run Sendio across clients in completely different spaces, and it's held up in every one. That's rare. What makes it work is the flexibility in how you build a campaign. The team's genuinely responsive too, the kind of people you want to build alongside.
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Everything you need to know before launching your first campaign.
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